There is no "one-size-fits-all" when it comes to contacting interests. Some communities are comfortable with initial contact at the door, while other communities wouldn't open the door for a stranger. Here are a few ideas to help:

If you were provided a phone number with your lead, a phone call can be a great place to start. Feel free to leave a message and let them know you are from My Free Bible Study, you received the request, and had a quick question as to how the person would like to receive their lessons.

Some churches have found turning the first Bible study lesson into a "free gift", complete with a simple gift bag and tissue paper, maybe a bookmark, etc. Turning your offer delivery into a special gift helps shift any apprehension your volunteers may have about going to the door (who doesn't like to give gifts?) and it demonstrates to your interest the level of care you put into them, and why the offer wasn't mailed out to them.

Another method that has been successful throughout an entire conference is to pray for the person for a day. After that day call them and let them know you were asked to pray for them. Ask if there is anything specific you could be praying for. Ask if you can pray over the phone. The power of prayer can be a huge bridge-builder in a relationship.

It may take some trial and error to find what your community responds to best and what works well for your team. If you have another solution that you've discovered be sure to share it with us so we can let other churches know too!

Every ad is an offer to study the Bible. The offer name in InterestTracker is the indicator of what "type" of study they requested. These types are not subject to a particular study, but a reflection on the respondent's interests. For example, an offer might be called God Cares. Any study that focuses on the love of God, first and foremost, is a good study for this respondent.

Two things are true with any Bible study lead request, not everyone will respond back and how you respond will increase that percentage.

We offer this program across the country and many churches are having exceptional success with the program. Our leads offer a number of advantages to leads generated by media ministries or through national programs.

1. The leads are new. As soon as the lead responds you receive an email and they get entered into your InterestTracker account. People that respond with 24 hours to a Bible Study request typically have better results.
2. The Respondent is asking for a Bible study. Unlike some lead lists where people have asked for something else and then been handed to your team, LeadGenerator leads come in as Bible study requests.
3. You are the point of contact. With some leads you may be only one group in a chain of people that have reached out to the respondent. With LeadGenerator you are the exclusive point of contact. They have requested a Bible study and you are the only team responding to that request.

The way in which you engage your respondents can have a significant impact on your results.

With LeadGenerator your church is getting a custom campaign that focuses exclusively on specific zip codes that you provided to us in your campaign. However, there are a number of reasons you might get a lead outside of your area. If someone works in a different area, is traveling through your zip codes, or sees a shared ad from a friend, you may receive a lead with a zip code that could be close or very far away.

What should I do if I receive a lead outside of my area? If you receive a lead that falls outside of our LeadGenerator policies (a distance of more than three miles from your zip code) then you can dispute the lead and we’ll remove it from your guarantee. To dispute a lead click here.

Having a separate email account is ultimately up to and your preferences. However, we do not believe that it is convenient to have a separate email address specifically for Bible study requests. If you choose to, we recommend forwarding all information from that address to one that you use regularly, so no communication is missed.

On the other hand, phone numbers are a lot more private and can even be a safety issue. InterestTracker offers a solution through its SMS module. This paid module allows your team to send and receive texts from a unique, dedicated number associated with your church's account. You can also give this number out as a text option, or use the module to bulk send to a filtered segment of your list. You can find out more information about InterestTracker SMS at InterestTracker.org/text-messaging.

Your welcome kit we send out at the very beginning of your campaign has lanyards, team guides, and greeting cards to help get you started. If you would like to purchase additional items, you can find more information about additional available resources at SermonView by clicking here.